Night Club Marketing Manager
| Published | April 13, 2026 |
| Expires | June 13, 2026 |
| Location | Cape Town, South Africa |
| Category | Marketing |
| Job Type | Full-Time |
Description
Description
An Exclusive Lounge is searching for a Night Club Marketing Manager, responsible for driving venue attendance and brand awareness through strategic promotions, digital engagement, and event management.
Unlike standard marketing roles, this position requires a deep understanding of nightlife culture, working irregular hours (nights and weekends), and maintaining high-energy relationships with promoters and entertainers.
Key Responsibilities
• Develop and execute comprehensive marketing plans to increase club revenue
• Liaise with promoters, DJs, and event managers to bring business to the club. This includes organizing themed nights, launch parties, and holiday events.
• Manage all social platforms (Instagram, TikTok, Facebook) to showcase the club's atmosphere.
• Actively solicit and maintain relationships with VIP customers, managing guest lists and table bookings to ensure a high-end experience.
• Oversee the marketing budget, allocating funds for paid ads, sponsorships, and physical premiums while tracking KPIs like conversion rates and spend-per-head.
Work closely with the bar manager and security teams to align promotions with operational capacity and ensure legal compliance (e.g., liquor licenses and safety codes).
Required Skills & Qualifications
Requirements Experience 3–5+ years in nightlife, hospitality, or entertainment marketing.
Technical proficiency in digital marketing.
Strong negotiation skills for talent fees and vendor contracts; excellent relationship-building skills with influencers and media.
Ability to work late nights, weekends, and holidays.
Bachelor’s degree in marketing, communications, or hospitality management is often preferred.
Typical Work Environment
This is a fast-paced, high-pressure role. While day-to-day work involves office-based planning (bookkeeping, strategy), nights are spent on-site monitoring the club's atmosphere, greeting guests, and ensuring promotional events run smoothly.
Please send your resume/CV
